Outreach Strategies

Spiritual Conversations on Social Media

Everyone is on a spiritual journey.

Acknowledging this journey can create chances for spiritual conversations that are natural and conversational. By asking life questions on social media and genuinely listening you can come alongside another person on their journey and explore where they’ve been, where they are now and where they’re headed.

Before posting to social media, think about your goals, who you’ll be reaching, and pause to ask God for wisdom in how to best communicate. Social media can be a platform where people react quickly and may respond with heightened emotions. Start by praying that the words in James 1:19-20 would be true of you, “Understand this, my dear brothers and sisters: You must all be quick to listen, slow to speak, and slow to get angry. Human anger does not produce the righteousness God desires” (NLT).

What You’re Seeking to Accomplish

When you create a post and start spiritual conversations online, seek to do the following:

  • Initiate a conversation.
  • Ask (open-ended) questions.
  • Genuinely listen.
  • Explore another person’s life story.
  • Follow the leading of the Holy Spirit.

How to Start the Conversation

Once you decide on your goals, here are steps to start the conversation:

  1. Choose a question or statement that relates to your friends and followers.
  2. Post the question or statement as a status or graphic to your social media platform(s). Answer the question/statement yourself in the status, and ask others what their answer is.
  3. Pray for God to open doors for significant conversations (Colossians 4:2-6).
  4. Look for and respond to the comments (or direct messages) on your post as a way to start a conversation. Pursue dialogue, not just a “quick way to get to the gospel.”

Responding to comments or messages shows you’re listening and you care. Look for opportunities to move the conversation offline and in-person when possible.

Questions to Help Develop Conversations

After beginning the conversation, think through follow-up questions that help you better understand those who respond. Some examples include:
  • “I was really intrigued when you said _______. Would you tell me more about that?”
  • “You said that you desired ________ in life (For example: peace and to get away from the stress). I can relate to that. Can I share a little about how my relationship with God has affected this in my life?"
  • “You said that you wish that _______ were true of your spiritual life. How have you tried to pursue that? Can I share with you my story?” Or “Can I share how I began a relationship with God?”

The graphics and questions below are a seasonal example and resource to help you create authentic dialogue with your social media friends about their spiritual journeys. Each graphic contains a broad life question or statement that gets people thinking about who they are and where they are. By posting the graphic and answering it yourself, you can start a natural spiritual conversation with those who respond.

Spiritual Conversation Graphics on Love

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