Do you want to help change the world? Do you want to help Cru put the Gospel within arm’s reach of every person? Well… help me. (please)
I’ve just been asked to be part of team that is trying to discover how to leverage social media to do ministry. The technology of social media is as revolutionary as the printing press or the television. When those tools were invented, someone had to figure out how to use them for ministry. In my experience, most of us Cru staff use social media like a telephone for one to one messages or like a television for one to many communication. I don’t know of anyone with Cru who is fully leveraging social media for many to many communication.
Here’s how you can help:
1. Watch this video to understand the power of social media: Many to Many Communication by Clay Shirky
2. Tell me how you are using social media for real time, many-to-many ministry strategies.
3. Tell me who you know who is effectively using social media for ministry.
4. Follow me on Twitter to hear real time updates on our progress: @ mcryanmac
Our team will be working on this throughout the summer but I couldn’t resist using social media to hear your ideas and input. If we are successful, with your help we will empower all of our staff and volunteers (students, etc.) to fulfill the Great Commission more effectively. In principle we are trying to repeat what happened in John Chapter 4 with the woman at the well: whole communities believing in Jesus because of multi-person, high bandwidth, relational communication. Show us how to use social media to connect with every tribe, every tongue, every nation.
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