Digital Content Strategist


Job Description

ThriveSg is looking for someone with a passion to impact lives in the area of mental health through the creative use of social media platforms. We live in a world where the rise of mental health issues is a cause of concern. We hope to make a difference by creating creative digital strategies to fight the mental health stigma and empower people with resources for growth and emotional resilience so they can thrive significantly in life.


ThriveSg, Social Media


  • Conceptualise and execute social media strategies for digital marketing in the area of mental health across different social media platforms.
  • Conceptualise and strategize creative pathways through ThriveSg social media platforms to increase engagement with our target audiences.
  • Help to curate mental health related content for various social media platforms.
  • Maintain and optimise ThriveSg webpage and social media platforms to increase content visibility and accessibility to information.
  • Design various digital marketing collaterals using various design and video editing softwares. 

As a Christian organisation, employees will be required to attend work meetings and Christian fellowship meetings, which start and end with religious activities such as prayers, words of worship and bible sharings. Non-Christian employees are not required to participate in the religious activities.


  • A servant heart and attitude
  • A team player and a self-starter with ability to work independently
  • At least 2 years of professional experience
  • At least a Diploma in Marketing/ Communications/ Digital Marketing or equivalent
  • Passionate about engaging with people through social media platforms
  • Experience with the use of different social media platforms
  • Speaks and writes English effectively and fluently
  • Adept in conceptualising and curating digital content and digital collaterals, with skills in graphic design and video editing
  • Interest and some background in mental health and psychology would be advantageous

Important info:

At ThriveSg, we care about supporting our staff emotionally to help them thrive. Applicants may need to take personality assessment(s) for this job application. This will help us to know our staff and their needs and how to support them.

Do note that this is a support-raising position. You may contact hr@cru.org.sg for more information. Looking forward to helping others live a life of significance through Jesus Christ together with you.


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